I still have flashbacks. 

It’s 2016. Tuesday - deadline day. My Editor looks on the verge of a stroke.

“But what’s the story, Kirsty? What are you trying to say?” I hear the desperation in his voice.

Sweating buckets, I return to my humble draft. And try, try again.

Journalism. Brutal. But a great training ground for clarity and precision.

And that’s what I’ll offer to you, as your freelance copywriter. I’ll find the nuggets that matter in your brand and product and use them to write copy as sharp as a heron’s beak.

From journalism, I moved to the good world of charity fundraising. I’ve told stories and crafted messages for big brands like Alzheimer’s Society through to local organisations like The Bike Project.

I’m seasoned in everything from cold direct mail to nurture email sequences. Stick me anywhere on the customer journey. I’m happy as a sandboy.

Tired messaging that’s been rolled out more than Santa Claus at Christmas gives me ick. If you want a freelance copywriter to give you something strong and fresh - I’m your gal.